Day 1 of The 30 Day Social Marketing Challenge

social marketer Jul 11, 2022

Welcome the the 30 Day Social Marketing Challenge!

This is an easy actionable challenge that gives you the focus each day to complete tasks that will strengthen your brand, grow your audience and increase your sales!

This challenge is included as part of being a member of Social Marketing Superstar. One of the many bonuses that come from deciding to grow with me! Join now for $21/month!

Day 1: Update Your Profile Photo Across Platforms

Your profile photo is how you present the face of your brand, it's YOU! We know that people buy from people who they know, like and trust and because of this we need to make it easy for people to recognize who you are when they see your content on any platform.

💥 Take action: Update your profile on all social marketing platforms and anywhere else people would see your photo.

Here's a list to get you started:

  • Facebook Personal
  • Facebook Business
  • Twitter
  • LinkedIn
  • Instagram
  • Tiktok
  • Google
  • Your website (I use Kajabi)
  • Your profile on any affiliate company links
  • Canva
  • If you have a photo in your email signature


How to take the best profile photo:

  1. Take a selfie or have someone take a photo of you. Use natural light, by a window early morning or early evening. You want to avoid harsh sunlight. Have the light behind the person holding the phone or behind your hand holding the phone. The light should be facing your face. The phone should be slightly higher than your face, with the top of the phone tilted towards you. Work those angles, take a bunch of photos, like 20+ and find the one you like the most.
  2. You can use apps to edit the photo, fix imperfections (if you wish), boost color etc. I use FaceTune (very sparingly) and AColorStory for fabulous filters that make your pictures pop!
  3. Next, you can remove the background or crop picture to be the size of a profile picture. Apps I use are PixelCut, InShot and Canva (Pro).
  4. Now, go show your beautiful face to the world!! 

Don't forget to reply to all comments that come your way!!


5 Tips to Nail Your Profile Pic!

  1. SHOW YOUR FACE! If they can’t see your face, you’ve got a problem.

    Faces are a uniquely powerful type of imagery. Studies about the psychology of images show that faces leverage a cognitive bias built into our brains.

    Of course, you have passions. You love your pets, cars, fashion, gardening, whatever it is... But your profile picture isn’t the place to make this point. 

    You can however tie your interest into the background, like the background of your image can be the garden as an example. But, you don't have to show your interested in your profile pic, as they will be shown as your audience gets to know you, through your content.

    Remember: the world’s most popular website is called FACEbook 😉

    I also recommend against cartoon heads, dogs and babies. Show. Your. Face.